Alina first came to us when she was just starting out in her business journey. She was developing a language learning app and had already started to DIY her brand but needed help refining it.

Alina had designed an initial logo concept and wanted the refreshed brand to remain broadly in line with that. The logo was an abstract design intended to represent two heads coming together with a speech bubble over the top (see below) in light shades of yellow and blue.

After consulting with Alina, we worked on simplifying the logo into something more striking that was capable of working as a standalone mark. We removed the ‘speech bubble’, and outlines and introduced bolder shades of yellow and blue.

We also built a custom landing page with the ability to switch languages between English and Spanish, to enable Alina to start collecting email addresses whilst her app is still in development.

BRANDING

THE LANDING PAGE

It was the greatest pleasure working with Stacy and Dom. They are such excellent designers! They were able to take a concept I had and make such wonderful improvements while keeping my original vision in mind. I love to show off their work and my business’s brand would not be the same without them. Thank you many times over Stacy and Dom!

– Alina Calva

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